Reasons to buy:
Happily ever faster.
The M5 chip joins M4 Pro and M4 Max to create the most advanced series of chips ever built for a pro laptop. Each chip delivers phenomenal single- and multithreaded CPU performance and faster unified memory — giving you the kind of speed you’ve never thought possible. And with powerful Neural Accelerators in the M5 chip, you can fly through AI tasks at mind-bending speeds.
Up to 6x faster AI performance than M1
A powerful Neural Accelerator is built into each GPU core of the M5 chip, which dramatically speeds up AI tasks like image generation from diffusion models and large language model (LLM) prompt processing. The 16-core Neural Engine drives Apple Intelligence features, making on-device AI powerful and energy efficient.
M5
M5 brings next-generation speed and powerful on-device AI to college students, business users, and aspiring creators.
AI apps on Mac. Born to run.
Mac is optimized to handle the world’s most advanced AI apps. Run image generation apps like DiffusionBee, LLM apps like Msty AI and LM Studio, and video enhancement apps like Topaz Video.
AI tools in apps. Mac makes magic
Transform vocals with AI plug-ins like MicDrop for Logic Pro. And make complex image modifications in seconds with Generative Fill in Adobe Photoshop.
Apple Intelligence. Task and you shall receive.
Apple Intelligence helps you write, express yourself, and get things done effortlessly. Turn a quick note into a polished announcement. Remove distractions from photos with Clean Up. Create unique images with new ChatGPT styles in Image Playground. And use intelligent actions in the Shortcuts app to create automations — like comparing an audio transcription to typed notes and extracting information from a PDF. Apple Intelligence is AI — for you and I.
All-day battery life. Think outside the outlet.
MacBook Pro has the longest battery life ever in a Mac — up to 24 hours — and supports fast charge, allowing it to charge up to 50 percent in just 30 minutes. All models provide the same performance whether they’re plugged in or not, so you can spend more time thinking about an outlet for your passion, not your laptop.
macOS Tahoe. Fresh faced. Timelessly Mac.
macOS Tahoe introduces Liquid Glass, a refined yet familiar look. With new ways to boost your productivity, work seamlessly with iPhone, and get even more from Apple Intelligence, it’s the most beautiful and powerful version of macOS yet.
Liquid Glass. Clearly inspired.
A stunning new design makes the display feel even larger and unlocks more ways to personalize your experience. Take your icons from light to dark, or choose an alluring clear look.
Spotlight helps you act fast.
Perform hundreds of actions in Spotlight — from sending a message to taking down a note — without lifting your hands off the keyboard.
Live Translation speaks your language.
Automatically translate texts in Messages, display live translated captions in FaceTime, and get spoken translations for calls in the Phone app.
Run shortcuts automagically.
Boost your productivity by automatically running shortcuts at a certain time of day or when you take specific actions — like organizing images based on their content.
Mac + iPhone. Even better together.
Mac and iPhone are incredible on their own. But when you use them together, they work wonders. Thanks to Continuity, you can move seamlessly across devices to share files and photos, hand off tasks, and even control your iPhone from your Mac.
Your ambitions. There’s an app for that.
Tens of thousands of apps are optimized for Apple silicon — from your go-to productivity apps to your favorite games and hardest-working pro apps. With MacBook Pro, they all soar.
Display. Let there be delight.
Go from the sunniest terrace to the darkest studio with more ease than ever. The eye-popping Liquid Retina XDR display offers up to 1,600 nits peak HDR brightness. And it provides up to 1,000 nits of brightness for SDR content in bright light so you can see what’s on your screen more clearly outside. In low-light situations, it dims to 1 nit so you can work comfortably in darker spaces.
Exceptional contrast with Extreme Dynamic Range.
MacBook Pro can maintain extreme brightness for HDR content, delivering outstanding contrast between the brightest brights and the blackest blacks.
The ultimate show and tell.
The 12MP Center Stage camera helps you look sharp in any light. Together with the advanced mics and speakers, it lets you take charge of the meeting from afar.
Security. No compromises.
Security starts with Apple silicon and extends to the macOS architecture. This deep integration of hardware and software along with automatic software updates helps keep MacBook Pro stable and protected for the long term. The security architecture also powers features such as Touch ID, Find My, and advanced defenses that protect against viruses and malware.
Belgium
